1 Clock Hour | Domain A: Strategic Planning 

What will the “new normal” look like for event sustainability when the COVID-19 pandemic has finally ended? Are the days of buffets and bulk condiments long gone? Join us as we discuss strategies and options for implementing sustainable practices into your events that save money and resources, while still considering our environmental impact. While the future of our industry remains uncertain, there’s no doubt that as event professionals we have an incredible opportunity to work smarter and better than we did before. Sustainability is just the vessel we need to propel us toward a brighter, more resilient future.

• Gain an understanding of event sustainability practices and areas of focus, including venue and accommodation selection, F&B, material procurement, engagement and communication, A/V, and community.
• Identify opportunities to implement sustainable practices into events and adapt previous practices to adhere to new post COVID guidelines.
• Discover new innovations and technologies to propel sustainability forward for the future of our industry.'

1 Clock Hour | Domain D: Financial Management

We’re in unchartered territories and not only will our budgets look different moving forward, our budgeting processes likely will as well. You may be asked to start your budgeting process earlier and may be required to offer a more data driven approach to prove the value of your meetings to your organization’s business mission and balance sheet. In this session we’ll highlight three key concepts to help you prepare for the upcoming budgeting process.

Learner Outcomes:

• Participants will demonstrate the ability to analyze and understand conditions that may impact their budget.
• Participants will be able to develop and implement budget strategies based on market research and conditions.
• Participants will be able to articulate meeting value based on their budget.

This Webinar is Graciously Sponsored by:

1 Clock Hour | Domain A: Strategic Planning

Learn about how the meeting environment will shift into a new way of gathering. Understand 4 pillars – Meeting type, Meeting layout and Flow, Technology Considerations, and Cleanliness. How can you take these new ideas and still create an engaging meeting with great outcomes.

Learner Outcomes: 

• Articulate to your stakeholders the potential new normal of meetings.
• Be able to define new types of meeting options – in person and hybrid.
• Cite best practices around cleaning expectations in the meeting environment.

1 Clock Hour | Domain I: Marketing

This webinar will explore how to create a sponsorship strategy that will generate revenue through sponsorships, partnership and other sales opportunities through in-person & digital events. Learn best practices and innovative ideas on how to maximize your sponsorship dollars to deliver an amazing event, whether it be in-person or digital. We will share numerous sponsorship examples that you can incorporate.

Learning Objectives:

• Learn how to build a robust sponsorship strategy that will generate revenue.
• Learn how to increase sponsors, grow revenue and escalate attendee experience.
• Discover new ways to monetize digital events.

1 Clock Hour | Domain A: Strategic Planning 

The Idea Hunter is proud to bring Chitra Anand to your screens, while we infuse virtual entertainment to enhance the experience, because “We Don’t Do Ordinary; and we don’t think you should either.”

“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change” – Charles Darwin.

Our world is changing at a rapid-fire pace. Whether it be a global pandemic, global markets presenting competition at a heightened state for business or the ever-increasing informed consumer; businesses must fight to stay relevant. We are in a constant state of evolution and change. Businesses need to think about how to adapt quickly, how to make quick decisions, how to pivot their business operations, or perhaps even what products they offer to their customers. In order to survive companies, need to think about their organizational capabilities that foster rapid adaptation.

Learning Outcomes: 

• Understand foundational Adaptation theory and how it can apply to various industries and businesses.
• Identify what are the signals in the market that can impact how we operate?
• When we are overwhelmed with changing information, how can our managers pick up the right signals to understand and harness change?

This Session Graciously Sponsored By: 

Trend Setters in Corporate Events; Creating Human Connection and experiences.

We are an Entertainment Production & Event management company with a vision to transform event experiences. At The Idea Hunter “WE DON’T DO ORDINARY.” Our desire to break boundaries and create what matters is what sets us apart from the rest. With our roster of exclusive entertainment and creative collaborations, we are ready to elevate your next corporate event. While our foundation was established in Toronto, our ideas travel across Canada, the United States and beyond.

1 Clock Hour | Domain F: Stakeholder Management 

Now is the time to make sure your LinkedIn profile and engagement are stronger than ever. Empower yourself and learn how to connect to opportunity as your career  journey unfolds. This webinar will cover:

• Rocking your profile! Learn best practices, tips and tricks on how to tell your professional story. 
• Making the most of your LinkedIn network.
• Gaining insights and knowledge in your news feed and through LinkedIn Learning courses.
• Brand building and thought leadership.
• Top tips for Job Seekers.

Learning Outcomes: 

• Learn best practices for building an exceptional LinkedIn profile.
• Evaluate your current strategy and discover how to best leverage your LinkedIn network.
• Identify the best job searching tools and resources on LinkedIn.

1 Clock Hour | Domain G: Meeting or Event Design

Are you still waiting for the Data Fairy to deliver actionable insights to improve your virtual events? In this session, learn how to get strategic about collecting and analyzing the *right data* to understand what efforts are working and what needs to be tweaked. You don’t need to be an analyst to make better decisions moving forward—we’ll show you simple ticks and tricks to get the insights you need.

Learning Outcomes: 

• Identify the most important KPIs for virtual events 
• Strategies for analyzing your data to discover useful insights
• Data visualization tactics to communicate your findings

1 Clock Hour | Domain G: Meeting or Event Design 

Join us for an MPI-moderated conversation with senior levels professionals from a hotelier, audio visual technology company, and a design agency to see how they are working with planners given the new social distancing and CDC advisements. Now more than ever it’s important planners collaborate with their partners to deliver the best experience; whether that is through virtual, hybrid, or in-person events. You will also have the ability to ask your questions regarding what strategies, technologies, and design methods these companies will be implementing to bring spaces to life in exciting new ways.

Learning Outcomes: 

• Learn what steps event partners are taking to keep meetings and events safe when in person meetings start taking place
• Learn how these companies are offering new options to make virtual and hybrid events a success
• Leverage technology and design methods to deliver impactful events in new ways

1 Clock Hour | Domain D: Financial Management

As a result of the COVID-19 crisis, many executives, including JP Morgan CEO, Jamie Dimon, and the Congressional Budget Office (CBO), predict the global economy will be in a recession for the rest of 2020 and perhaps even into 2021. Consequently, many organizational leaders will conduct top-to-bottom reviews of programs in an attempt to cut budgets and save money. Are you prepared to show how your major meetings and events drive business value in this new post-pandemic world? Implementing or using some of the concepts of the ROI Methodology now can safeguard your budgets during and after this time of uncertainty.

Will your meeting and events (M&E) budgets survive? Organizational leaders must perceive M&E as an investment and not a cost. If leaders see M&E as a cost, they will control it, reduce it, or perhaps even eliminate it. This results in weak partnerships, diminished influence, decreased support, and reduced funding. If meetings and events are seen as an investment, leaders may maintain it, enhance it, and maybe even protect it. In addition, perceiving M&E as an investment also helps build business partnerships, improve client relationships, and increase funding. What is the best way to convince executives that M&E is an investment? The answer is simple. Measure the return on investment of a major M&E program using a standard ROI calculation.

This webinar focuses on seven actions you can take now to protect your M&E budget:

1. Measure the impact and perhaps ROI of a major meeting or event now.
2. Ensure that the virtual format is effective.
3. Update your measurement and evaluation strategy.
4. Design future meetings and events to deliver results.
5. Capture more executive-friendly reaction measures.
6. Be prepared to forecast the impact and ROI of a major initiative.
7. Share the joy of delivering and measuring business results.

1 Clock Hour | Domain G: Meeting or Event Design

Humans need interaction and rely on virtual tools when meeting in person is not an option. Although live, in person, face to face events are preferred, COVID19 has forced the meetings industry to engage and interact through screens . We can embrace this time of increased virtual experiences as both a challenge and an opportunity to learn, as the industry is fast growing in virtual capabilities moving through and post-COVID19. Are you unsure of where to start to produce a virtual meeting? Do you wonder how to make the most of human interaction in these virtual methods? Are you wondering what types of roles are necessary to produce virtual meetings and events?

Learning Outcomes:

• Identify approachable actions, define key roles, and apply fundamentals to begin producing virtual events on their own.
• Determine steps to discovering and selecting a virtual platform to meet the goals and objectives of the event.
• Understand how to strategically design a virtual event with all stakeholders in consideration in order to maximize success.

This Session Graciously Sponsored by: