It can be a head-scratcher. Your event has all the key elements of success: valuable and timely education, networking opportunities with colleagues and more than a bit of fun. So, why aren’t people paying attention and participating? Perhaps it’s because we are designing events that work against how our brains are wired. In this session, we will explore the social drivers of the brain and how it can increase participant’s engagement, influence their learning, and increase networking capacity. We will explore the “why” behind people’s actions and behaviors and how that translates into an exceptional and valuable experience design. You’ll leave with a model that identifies five key motivational drivers for human behavior and decision making and you’ll take-away examples of how to best leverage that model to get your attendees focused, engaged and coming back for more.
"When talented workers are lost in unnecessary emails, meetings, reporting and other low-value tasks, they crawl toward their pivotal objectives. Distraction, interruption and unnecessary complexity further muddle their creative spark. And they have no time to think!
Imagine instead a workplace where the majority of time is spent on tasks of true importance. Where thoughtful time is a priority and where norms and habits protect employees from touching work that drains them.
This is a WhiteSpace culture; one where strategic pauses allow time for strategy and insight — and it's creating it may be easier than you think."
As President Trump tries to negotiate with Republicans and with Democrats, meeting planners must grapple with crucial questions: Will the economy continue to grow, and will corporate earnings improve, providing the wherewithal for more corporate meeting activity? Can the Federal Reserve Board prod the economy to recover, while nudging interest rates higher? Will the president’s “get-tough” attitude with China, Mexico, and Canada impede international commerce and travel? Will energy prices stay in a comfortable zone or will OPEC re-establish its market power and drive prices higher? Todd Buchholz has delivered keynotes at the White House, Treasury Department, UK Parliament, as well as the Mexican and Abu Dhabi stock exchanges. His recently-released book The Price of Prosperity was named a “must-read” by the Wall Street Journal and received strong reviews from top advisors to both Hillary Clinton and Donald Trump. By “connecting the dots” of the world economy, Todd will help you develop a timely vision for the economy, the financial markets, and the political challenges ahead.
Creating Innovative Experiences through Interactive Experiences and Immersive Entertainment