ROE, ROO, ROI: Reports that Work

Date: August 17, 2017

Time: 11:00AM - 12:00PM

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Sponsored by MeetingMetrics

Proposed 1 Hour Domain A: Strategic Planning

Gain an overall understanding of how to organize the reports you create from your event survey results, including those that show return on experience (ROE), return on objective (ROO) and return on investment (ROI). Discover explanations and examples of how key report findings can be analyzed to enable you to better understand meeting effectiveness. Learn how the Meeting Effectiveness Index (MEI) can measure a meeting’s power and track it over time.

Learner Outcomes:

  • Understand the key elements required for ROE, ROO and ROI reporting.
  • Learn how to examine research reports for each of these methods and analyze/interpret the data findings to better understand the drivers and influences that affect a meeting’s performance.
  • Discover how to plan strategic actions for improving a meeting’s performance against its stated goals.

Speaker(s):