1 Clock Hour | Domain A: Strategic Planning 

In this engaging, interactive, and entertaining presentation, you as a meeting planner will dramatically improve your adaptation and planning for the COVID-19 coronavirus pandemic using cutting-edge neuroscience and behavioral economics-based strategies. Research shows that our gut reaction is to adapt to and plan for best-case scenarios and to focus on short-term threats, instead of taking a realistic and long-term perspective on slow-moving disasters such as the COVID-19 coronavirus pandemic. Neuroscience reveals that instead of such hopefulness, you will be better off by planning for the worst, while hoping for the best, since the best-case scenario is the end of the pandemic by 2022, but the worst-case scenarios take the pandemic into 2025 and beyond. You need to protect yourself and those you serve by shifting your meeting planning to adapt to the ongoing major disruption of the COVID-19 coronavirus pandemic. You also need to make an effective long-term plan to cope with the consequences of this pandemic going forward, as well as the post-pandemic transition. This presentation will offer you neuroscience and behavioral economics-based strategies to navigate successfully the disruptions caused by the pandemic into the post-pandemic world, ensuring that you as a meeting planner not only survive but thrive in the new abnormal.

Learning Outcomes: 

• Learn about the neuroscience-based evidence for how meeting planners and other professionals tend to make poor choices in the face of slow-moving major disruptions like the pandemic
• Discover techniques to evaluate and shift your work as a meeting planner to adapt to and plan effectively for the long-term impact of the pandemic
• Develop a long-term strategic plan to navigate successfully the disruptions caused by the pandemic for your meeting planning