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140 Characters: The Legal Implications of Social Media

Preview Available

140 Characters: The Legal Implications of Social Media

Jan 1, 2010 12:00pm ‐ Jan 1, 2010 1:00pm

1 Hour Domain I: Marketing

Your business finds that social media is the best way to stay connected with customers, but do you understand the legal ramifications of your social media involvement and set policies to protect yourself? Jim Spellos and Jonathan Howe, Esq. discuss the various Web 2.0 tools available to you and the legal perspective behind each.

Learning Objectives:

  • Identify critical Web 2.0 sites that impact how you do business today.
  • Understand the legal risks of implementing and using social media and Web 2.0 applications.

Speaker(s):
Standard: $34.99
Premier: $0.00
Essential: $0.00
Preferred: $0.00

A Non-Technical Look at Meeting Security

A Non-Technical Look at Meeting Security

Jan 1, 2010 12:00pm ‐ Jan 1, 2010 1:00pm

1 Hour Domain C: Risk Management

Controversial topics and speakers, challenging locations, gate crashers, crime, passion, alcohol and human frailty can lead to an interesting meeting if even one of them rears its ugly head. Among the issues to be discussed will be: how to work effectively with public safety officers before, during and after an issue arises, tools for training staff and clients to address crises, strategies for working with staff and clients during an incident, what law enforcement cannot do for you, and what you must do for yourself and your event.

Learning Objectives:

  • Implement techniques to mitigate potential security issues including methods recommended by law enforcement
  • Develop methods for training staff and clients in handling security concerns, including communication with first responders and the press
  • Formulate meeting security plans and identify measurable strengths and weaknesses

Speaker(s):
Standard: $34.99
Premier: $0.00
Essential: $0.00
Preferred: $0.00

Advanced Social Media for Meeting Professionals

Preview Available

Advanced Social Media for Meeting Professionals

Jan 1, 2010 12:00pm ‐ Jan 1, 2010 1:00pm

1 Hour Domain I: Marketing

Start beyond the basics of social media and discover undocumented tips that will help you gain exposure for yourself and your business.

Learning Objectives:

  • Move to the first page of Google search results in one day using an undocumented social media technique
  • Improve your LinkedIn profile and use features of LinkedIn to promote your business
  • Use Facebook to promote and advertise your events

Speaker(s):
Standard: $34.99
Premier: $0.00
Essential: $0.00
Preferred: $0.00

Budget Phobia: Try These Simple Tips

Preview Available

Budget Phobia: Try These Simple Tips

Jan 1, 2010 12:00pm ‐ Jan 1, 2010 1:00pm

1 Hour Domain B: Project

In this challenging economic environment, it is crucial that you do not have budget phobia. After all, it is just math!

Speaker(s):
Standard: $34.99
Premier: $0.00
Essential: $0.00
Preferred: $0.00

Customizing the Sale to the American Market

Preview Available

Customizing the Sale to the American Market

Jan 1, 2010 12:00pm ‐ Jan 1, 2010 1:00pm

1 Hour Domain I: Marketing

This session will cover the basics of effective presentation, including how to prepare, how to deliver and how to follow-up. The secret of effective speaking is simply to ensure that your message is of interest and value to the audience, and that they are able to use their new knowledge subsequently. The aim of this session is to do exactly that for speaking skills.

Learning Objectives:

  • Discover how to effectively sell to the American Market as a supplier partner
  • Craft your correspondence, contracts and communications to outsell your competition
  • Uncover cost effective options to present and sell your organization's services


Speaker(s):
Standard: $34.99
Premier: $0.00
Essential: $0.00
Preferred: $0.00

Overcoming Destination Misperception

Preview Available

Overcoming Destination Misperception

Jan 1, 2010 12:00pm ‐ Jan 1, 2010 1:00pm

1 Hour Domain H: Site Management

Learn to differentiate between perception and reality when doing site selection.

Learning Objectives:

  • Learn to differentiate between perception & reality when doing site selection.
  • Research and present the facts of a destination to overcome misperception
  • Prepare a plan to educate attendees and stakeholders on destination facts.

Speaker(s):
Standard: $34.99
Premier: $0.00
Essential: $0.00
Preferred: $0.00

Elements of Strategic Value

Preview Available

Elements of Strategic Value

Jan 1, 2010 12:00pm ‐ Jan 1, 2010 1:00pm

1 Hour Domain A: Strategic Planning

Why are meetings and events, more often than not, viewed by corporate executives as a cost centre and having little strategic business value? Because they are focused on effective and measurable organizational performance. If we show key decision makers that meetings and events are a strategic business tool that can be aligned to effectively and efficiently meet goals, it will help us gain respect as a group contributing to organizational success.

Learning Objectives:

  • Help professional planners and suppliers present a compelling case for the strategic business vom and events to key decision makers
  • Gain insight into Portfolio Management, Meeting Design and Measurement and come away with a wealth of material you can immediately use
  • Hear why Advanced Logistics (meeting services and facilities) is critical to the future of meetings and event

Speaker(s):
Standard: $34.99
Premier: $0.00
Essential: $0.00
Preferred: $0.00

From Geeks to Gear: Hands-on AV and Event Technology

Preview Available

From Geeks to Gear: Hands-on AV and Event Technology

Jan 1, 2010 12:00pm ‐ Jan 1, 2010 1:00pm

1 Hour Domain G: Meeting or Event Design

In this exploratory workshop, event planners will be able to evaluate and experience some of the latest tech tools in the events industry. From RFID to Augmented Reality to digital lighting, the world of event technology is in constant flux. Event professionals know how difficult it can be to determine which technologies have a place in our stable and which are just toys. This session will focus on how to work through the excitement and wow-factor of technology, from RFID devices to AudioVisual to QR Codes, to deliver value to a client or employer. The session is presented by two females who believe in creating a no-fear zone where any question about technology is always okay to ask, all levels of experience are welcome!

Learning Objectives:

  • Find out more about the most useful and inspiring technologies now available.
  • Use a tool to evaluate which technologies you need and those you don't.
  • Develop skills to assess and relate value to a client or employer for introducing new technologies.

Speaker(s):
Standard: $34.99
Premier: $0.00
Essential: $0.00
Preferred: $0.00

Green Eggs and Ham: Not Just a Dr. Seuss Story

Preview Available

Green Eggs and Ham: Not Just a Dr. Seuss Story

Jan 1, 2010 12:00pm ‐ Jan 1, 2010 1:00pm

1 Hour Domain G: Meeting or Event Design

"Green Eggs and Ham": It's not just a Dr. Seuss story, it's a reality for planners. Sustainable menus are one of the fastest-growing trends in food and beverage.

Learning Objectives:

  • Understand different products available and use the resource list provided in the session.
  • Define sustainability, farm-to-table and different ways to measure and consider your food’s Carbon Footprint.
  • Approach future venues to discuss sustainability and what they already offer compared to your needs.

Speaker(s):
Standard: $34.99
Premier: $0.00
Essential: $0.00
Preferred: $0.00

Meeting Contracts in Challenging Times

Preview Available

Meeting Contracts in Challenging Times

Jan 1, 2010 12:00pm ‐ Jan 1, 2010 1:00pm

1 Hour Domain B: Project Management

Learning Objectives:

  • Identify cutting-edge contracting trends affecting the meetings industry
  • Draft contract provisions to help you adjust to economic uncertainty, swine flu, and other critical issues
  • Protect your meetings against future developments that could affect room rates, quality of services, and other aspects of a meeting’s success

Speaker(s):
Standard: $34.99
Premier: $0.00
Essential: $0.00
Preferred: $0.00