Change Your Mindset: From Sales to Strategic Partner

Jun 28, 2018 9:00am ‐ Jun 28, 2018 10:00am

Free

Description

Member Level Price
Essential $0
Preferred $0
Premier$0
Non-member$0

Proposed 1 Clock Hour Domain I: Marketing

The meeting cycle looks a lot different than it did 10 years ago, and the challenges meeting professionals face continue to stymie their progress and impede the success of their events. But what does that mean to you, the supplier? It means that you are no longer being tasked with just providing a product, but also with providing education, leadership and strategic solutions. Discover what challenges meeting professionals encounter regularly, and start thinking and brainstorming with your peers about how you can help your partner clients exceed their goals.

Learner Outcomes:

  • Learn about the challenges facing modern meeting and event professionals
  • Discover how you can provide solutions to these challenges
  • Begin to see yourself as a strategic partner and not a salesperson

Speaker(s):

  • Jessie States, CMM, Head of Meeting Innovation, Meeting Professionals International

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