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2017 World Education Congress

Storytelling: A Sales Pro’s Most Powerful Sales Tool


Jun 22, 2017 10:00am ‐ Jun 22, 2017 11:15am



Credits: None available.

Standard: Free
Premier: $0.00
Preferred: $0.00
Essential: $0.00

Description

1 Clock Hour | Domain A: Strategic Planning

In this course, participants will learn to craft and use compelling stories to sell incentive travel solutions to clients. Participants will learn to develop an audience profile to help tailor the story to the client, as well as components that comprise a compelling story to aid in development of the story.

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Speaker(s):

  • Krzysztof Celuch, CMM Ph.D., CITE, CIS, HMCC, Vice-Rector - Assistant Professor /Head Poland CVB, Warsaw School of Tourism and Hospitality Management

Credits

  • 1.25 - Contact Hours

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