Majbritt Sandberg, Founder of Bullseye Branding and RED Lab Experience. Majbritt is the unintended meeting professional. Majbritt is a learning designer, with a strong background in Design Thinking. She started her career in publishing, building brands for Disney, Mattel and Egmont. This evolved into designing and creating workshops for the meeting industry in Europe, to elevating learning and personal branding. Privately she juggles to find the balance between work, fun and family.