Prior to joining the Freeman Strategy Leadership Team, Nico was most recently the VP of Strategy at GPJ and Chief Strategy Officer at Kenwood Experiences. He’s led experiential and digital strategy for many brands including Salesforce, Hitachi, WorkDay, Pure Storage, EMC, and Visa. As an advertising strategist and consultant, Nico has led integrated campaigns for Audi, Red Bull, Nike, Lexus, General Motors, and Xbox. He is creative at heart and loves to design inspiring integrated customer and attendee journeys that are catalytic to your business and a true reflection of the brand.