AGENDA
11:00 – 11:10 Central Standard Time: Introduction and Welcome
11:10 – 12:00 Central Standard Time: Medical Meeting Updates
12:00 – 13:00 Central Standard Time: How GDPR is Impacting Medical and Healthcare Meetings
13:05 – 13:15 Central Standard Time: BREAK
13:15 – 14:00 Central Standard Time: How to Use Video to Energize Medical and Healthcare Meetings and Events
14:00 – 15:00 Central Standard Time: Why Ethics, Why Me? Ethical Challenges for Meeting Professionals
Global Medical & Healthcare Meetings Virtual Summit
Proposed 4 Hours Domain A: Strategic Planning
Join your colleagues and peers from around the world as we come together to discuss global challenges, changes and opportunities within the medical, healthcare, life science and pharmaceutical meetings landscape. Learn from experts and your peers about best practices and ethics, changes to compliance and GDPR and how to use tech and video to enhance your live MD events.
Speakers and subject matter experts will interact with the live event audience, answering questions and providing solutions to some of today’s toughest challenges, while professionals from around the world respond to their peers with their own experiences and answers.
Our professional line-up includes the following education, augmented by Q&As with the experts, including Jacqueline Beaulieu, HMCC, of Poretta & Orr Inc.; Judy Johnson, CMP, HMCC, of Tracdanmic Enterprise Consulting; and Bruce Smith of NorthPointe Meetings & Incentives.
Medical Meeting Updates
Challenges continue as planners are tasked with new rules and regulations which vary from country to country. In addition to compliance issues and meal caps, planners are often faced with new challenges and must stay current to perform their planning duties.
Learner Outcomes:
- Global compliance and challenges in different countries
- GDPR - what does it mean for you
- Med Tech Code of Ethics, conference vetting and sponsorships
- Safety and security for your attendees
Speaker: Judith Johnson, CMP, HMCC, President and CEO, Tracdanmic Consulting
How GDPR is Impacting Medical and Healthcare Meetings
The introduction of GDPR has meant that data management has become core to businesses resulting in a re-evaluation of internal processes and systems and ultimately the way they work with both clients and healthcare professionals (participants). The next step after managing the tactical steps of the data/privacy risk is to manage the business risk to our sector and look at the whole business problem facing medical and healthcare meetings to ensure long term success and sustainability.
Learner Outcomes:
- The importance of data privacy and the impact on corporations and their meetings
- The impact that can exist when organizations have not addressed the full implications of the GDPR and the effects on its meeting participants (data subjects)
- The current state of data privacy issues and GDPR in medical and healthcare meeting & events
Speaker: Bruce Smith, Co-Founder, Northpointe Meetings and Incentives
How to Use Video to Energize Medical and Healthcare Meetings and Events
Video has become an essential part of how those in the healthcare convention marketing, exhibits, meetings and events industry teach, train, market and communicate. It’s easy to see why. In a field that rivals any for jargon, healthcare must also contend with a subject matter that is quite literally hidden away inside.
In even the best of circumstances, it’s possible for medical professionals to misunderstand text-based documentation and best practices — those difficulties only increase as physicians, assistants, administrative staff and others are pressed to share more knowledge more quickly — and do so potentially with audiences that may not share their first language.
In such a world, video has been met with a welcome relief — a simple tool that can quickly show more detail than could ever be described in text, and that can be shared and reviewed easily anytime and anywhere it’s needed.
Learner Outcomes:
- How to use video effectively to promote your event, before, during and after
- Improve education and on-demand learning opportunities
- Create opportunities for educational library resource
Speaker: Jacqueline Beaulieu, HMCC, Director, Strategic Marketing and Client Engagement, Poretta & Orr Inc.
Why Ethics, Why Me? Ethical Challenges for Meeting Professionals
Join Meeting Professionals International for the first part of our deep-dive into the role of healthcare and medical meeting management focusing on ethical challenges facing industry professionals. Now more than ever, planners and suppliers are facing ethical challenges in every aspect of their jobs. This relevant information will aid them in making professional choices. This hard-hitting class is a discussion and case studies with attendee participation and dissemination of relevant information.
Learner outcomes include discussions of the following.
- Hospitality Industry Events: A perfect storm for crossing ethical boundaries
- The daily choices both planners and suppliers face where ethics come into play
- The difference between ethics and compliance: What are the “red flags” to look for?
- International device company Ethical Codes
- Setting of your company or department with sound procedures for handling ethics violations
Speaker: Judith Johnson, CMP, HMCC, President and CEO, Tracdanmic Consulting
Thank you to our sponsor, Japan National Tourism Organization!
